The cannabis industry is in the UK is still quite far behind in terms of design and aesthetics compared to those in the US or Amsterdam. This mainly down to cannabis being decriminalised and corporates can invest into great visual branding and campaigns.
Seedsman is a company that aims to stand out from the crowd by taking great care to preserve in quality cannabis genetics, ethics is at its core. This is why the general branding and the theme for the exhibition stands was to to go for a more clinical, trusting brand that looks and feels more professional, corporate and clinical, unlike a lot of the competitors that look like they are run by people with lax attitudes.